CMO SERVICES for startup growth

Tan Lay

Startup founders in today’s world don’t need a CMO. 
They just need CMO services.

I Offer 3 Things

THE 1st THING I offer

Clarity & Authenticity

Good marketing is the truth made fascinating. Neither part can be sacrificed: we have to be authentic as well as interesting.

THE 2nd

Product Market Fit

PMF is the beginning of the journey, not the end. Sometimes it feels like cheating because we’re discovering what people want before we build it for them.

THE 3rd

Visibility & Reach

Once the product is ready we launch the visibility campaign, right? Wrong! We start sharing generously early because that’s where the most valuable information is.


Some questions you might have.

You don’t, really. It’s 2024, you can do marketing yourself. But, just because Mick Jagger can play the drums or the piano it doesn’t mean he should. He’s the lead singer. That’s why CMO as a service might be a good choice for you. You’re the CEO.

It depends on your needs. You might need me to come in as an objective outsider for 2 hours and provide analysis on a particular situation. Or you might need me to be your employee for 6 months. The length of the engagement should become clear after a few minutes of talking about it.

Why, I’m glad you asked! 

In 2 minutes, I can improve your business slightly! Just click here to read my Two Minute Marketing Strategy.

About Me

writer, director, marketer

Originally from South East Asia, I grew up in the North West UK, and now live in Southern Finland.

After studying Film Production in London, I shot and edited news and commercial content for local TV before moving on to edit and direct popular shows for national TV.

In 2012, I moved to Helsinki, focusing on digital marketing and creating video content for various clients.

Subsequently, I worked for Ogilvy & Mather in Yangon, producing content for global brands.

Today, I bring 15 years of storytelling and audio-visual experience to assist startup founders in defining content strategies and achieving marketing goals.

‘Having all the brain power in the world is useless if you can’t communicate it.’
- Warren Buffet